RAQAMLI TEXNOLOGIYALAR VA SUN’IY INTELLEKT ORQALI BIZNESNI OPTIMALLASHTIRISH
Keywords:
Raqamli texnologiya, raqamlashtirish, sun’iy intellekt (SI), kichik biznes, samaradorlik, generativ SI, raqamli marketing.Abstract
Mazkur maqolada raqamli texnologiyalarni biznes jarayonlariga ta’siri va ularni tahliliga qaratilgan. Raqamlashtirish davrida korxona faoliyatini samarali tashkil etish, xarajatlarni minimallashtirish va raqobatbardoshlikni oshirishda sun’iy intellekt tobora muhim ahamiyat kasb etmoqda. Ushbu tadqiqot ijtimoiy tarmoqlar, sun’iy intellekt raqamlashtirish tizimlari kabi zamonaviy vositalarning biznesga qanday ta’sir qilishini o‘rganadi. Bundan tashqari, u operatsion samaradorlikni oshirish, mijozlar bilan aloqani yaxshilash va raqamli transformatsiya orqali qarorlar qabul qilishni tezlashtirish salohiyatiga urg‘u beradi. Natijada, raqamli texnologiyalarni joriy etish va ularni sun’iy intellekt bilan integratsiyalash biznesni rivojlantirishda muhim rol o‘ynashi aniqlandi.
References
Brynjolfsson, E., & McAfee, A. (2017). Machine, Platform, Crowd: Harnessing Our Digital Future. W. W. Norton & Company.
Davenport, T. H., & Ronanki, R. (2018). Artificial Intelligence for the Real World. Harvard Business Review.
O‘zbekiston Respublikasi Prezidentining 2024-yil 14-Oktabrdagi “Sunʼiy intellekt texnologiyalarini 2030-yilga qadar rivojlantirish strategiyasini tasdiqlash toʻgʻrisida”gi PQ-358-sonli qarori https://lex.uz/docs/-7158604
Generative AI and the SME Workforce https://www.oecd.org/en/publications/generative-ai-and-the-sme-workforce_2d08b99d-en/full-report/component-4.html
The state of AI in early 2024: Gen AI adoption spikes and starts to generate value https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai-2024
Matyusupov, B. (2025). A Systematic Literature Review Analysing Digital Marketing Strategies in Tourism Development. Central Asian Journal of Innovations on Tourism Management and Finance (ISSN: 2660-454X), 6 (03), 862-871.
Use of artificial intelligence in enterprises, Eurostat Dec 2025. https://ec.europa.eu/eurostat/statistics-explained/index.php?title=Use_of_artificial_intelligence_in_enterprises
Ai Adoption By Small And Medium-Sized Enterprises OECD(2025) https://www.oecd.org/content/dam/oecd/en/publications/reports/2025/12/ai-adoption-by-small-and-medium-sized-enterprises_9c48eae6/426399c1-en.pdf
Journal of Economics and Management Vol.46 Barriers to the implementation of artificial intelligence in small and medium-sized enterprises: Pilot study/ Accepted by Editor Ewa Ziemba | Received: May 23, 2024 | Revised: July 15, 2024; July 28, 2024; August 24, 2024 | Accepted: August 28, 2024 | Published: September 16, 2024. https://sbc.org.pl/Content/853685/13_06.pdf
World Wide Journal of Multidisciplinary Research and Development (June-2023) Exploring the Barriers to Artificial Intelligence Adoption in Sub-Saharan Africa’s Small and Medium Enterprises and the Potential for Increased Productivity. Impact Factor SJIF 2017: 5.182 2018: 5.51, (ISI) 2020- 2021: 1.361 E-ISSN: 2454-6615 https://wwjmrd.com/upload/exploring-the-barriers-to-artificial-intelligence-adoption-in-sub-saharan-africas-small-and-medium-enterprises-and-the-potential-for-increased-productivity_1687330785.pdf
AI, N. (2024). Artificial intelligence risk management framework: Generative artificial intelligence profile. NIST Trustworthy and Responsible AI Gaithersburg, MD, USA. https://doi.org/10.6028/NIST.AI.600-1
The state of AI: How organizations are rewiring to capture value. https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai-how-organizations-are-rewiring-to-capture-value#/
The Widening AI Value Gap. Boston Consulting Group 2025. https://www.bcg.com/publications/2025/are-you-generating-value-from-ai-the-widening-gap
How AI Is Paying Off in the Tech Function. Boston Consulting Group 2026. https://www.bcg.com/publications/2026/how-ai-is-paying-off-in-the-tech-function
McKinsey Global Institute. Notes from the AI frontier: Modeling the Impact of AI on the World Economy, 2023.
World Economic Forum. The Future of Jobs Report 2023. – Geneva, 2023.page 6.
PwC. (2020). Sizing the prize: What’s the real value of AI for your business and how can you capitalise?. PricewaterhouseCoopers. https://www.pwc.com
European Commission. (2021). Artificial Intelligence and SMEs: Fostering adoption for inclusive growth. https://ec.europa.eu/
