FOUNDATIONS FOR UNDERSTANDING TOURIST MOTIVATIONS
Keywords:
consumer behavior, induced information, pre-trip planning, product-related segmentation, geographic segmentation, market segmentation, psychographic segmentation, lifestyle, elastic demand, heterogeneous, homogeneous, , venturers.Abstract
Today tourism is one of the dynamic phenomena around the world. By attracting millions of tourists every year tourism is bringing huge revenue for the country. Tourism encompasses a diverse array of tourist behaviors and is shaped by various internal and external factors that significantly impact these behaviors. This industry is considered dynamic and includes travel for leisure, relaxation, visiting friends and family, pilgrimages, and other similar activities. Therefore understanding the purpose and motivation of the tourists is really important when offering the suitable tour packages for them. This article will provide some opinions and experiences about tourist’s motivation and interest.
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