THE OVERVIEW OF MARKETING STRATEGIES FOR SMEs IN UZBEKISTAN
Keywords:
marketing strategies, CRM, localization,marketing metrics,marketing program, SMEs.Abstract
This paper explores how SMEs should try to use effective marketing strategies to boost and unveil their potentials in Uzbekistan. By leveraging contemporary marketing theories and data from authoritative sources, we provide a comprehensive guide for SMEs to enhance their market presence and competitiveness. The study emphasizes the importance of digital marketing, customer relationship management (CRM), and localization strategies tailored to the unique cultural and economic context of Uzbekistan.
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